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Not many people are aware completely aware of how things work on the Internet and hence may not know what is social networking. The word may not sound like anything connected to Internet media at all. Hence they may associate a different meaning to the word.
Just like how people or a group meets together face-to-face in real life, people do meet together on the Internet and chat online with each other. Such a group is referred to as social networking groups.
Just like how emails have changed the way we communicate and do business, social networking too has change the way people and groups interact with each other, it has give way for singles to find communities and friends online, it has helped people find their friends from across the world and re connect, people have grown to love social networking and are addicted to it like how we are to the newspaper. Business and online marketing has been redefined by social networking.
Quite a few sites have become very famous for social networking and boast of millions of subscribers. Most famous ones are twitter, linkedin, facebook, youtube etc. Online marketers are discovering new ways of using these sites for business purposes.
These sites are ideal for all business requirements. Whether you wish to recruit talent across the globe or look for global sourcing vendors or even finding cheap manufacturing possibilities, you can find them all through these social networking sites.
Social networking sites that cater to professional communities are also a big hit. Take the example of Linkedin, the site that caters to professional community, was started in 2003. As on date more than 50 million professionals from across the world have joined the networking site.
Take the popularity of facebook, the networking site where people make friends and find friends too. It is accessed from over 170 countries and offers over 35 languages in its service. With over 150 million users, half of them are online all the time. Anyone joining can make friends with these many people and build relationships irrespective of ones age or location.
Professionals from all fields and educated urban men and women seem to be joining up twitter which is fast becoming the most popular site and boasts of tech savvy subscribers. It is reporting a monthly increasing subscription of over 4.1 million users most of who are savvy with technology as well as current affairs of all countries across the world.
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